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Performance Marketing for the AI era.
Services

What We Do

Build, measure, refine — across every channel.

PPC
Campaigns with call tracking, transparent reporting, and monthly refinement.
  • Campaign strategy & optimization
  • Keyword research & targeting
  • Performance tracking & reporting
  • Simple & Clear Reporting
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Local Service Ads
Local visibility with verified profiles, lead tracking, and continuous improvement.
  • LSA setup and verification
  • Lead tracking and quality monitoring
  • Review management and response strategy
  • Monthly reporting tied to lead volume and quality
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Web Design & Development
Custom websites with clear structure, fast load times, and built-in tracking.
  • Custom design and development
  • Fast load times and clean code
  • Conversion tracking and analytics
  • Mobile-responsive across all devices
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Search Engine Optimization
Organic visibility built on technical audits, quality content, and steady refinement.
  • Technical audit and ongoing fixes
  • Keyword research and content strategy
  • On-page optimization across key pages
  • Content creation aligned to search intent
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Industries

Who We Serve

Specialized marketing solutions tailored to your industry's unique needs and challenges.

Law Firms
Digital marketing that brings local leads to your practice.

Specialties:

  • Personal Injury Attorneys
  • Family Law Attorneys
  • Criminal Defense Attorneys
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Medical Offices
Digital marketing that connects local patients with your practice.

Specialties:

  • Plastic Surgery
  • Rehab Clinics
  • Dental Practices
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Home Services
Digital marketing that puts your business in front of local homeowners.

Specialties:

  • Remediation
  • Roofing
  • HVAC
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Franchises
Digital marketing that scales across locations while staying local.

Specialties:

  • Local Location Franchises
  • Service-Based Franchises
  • Multi-Unit Operators
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About

Refining Performance Marketing

Digital Marketing that compounds over time. No hype. No quick fixes. Just execution, clear reporting, and steady refinement — month over month.

0+
Years Experience
$0M+
Spent on Ads
0+
Leads Generated
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Clients Served
Our Mission

Most agencies chase tactics. We build & refine systems.

RefinePM exists to give businesses digital marketing that actually compounds. That means setting up proper tracking from day one, reporting you can understand, and a process that gets sharper month over month.

We're not for everyone. If you want flashy promises or overnight results, we're not the right fit. But if you want marketing you can measure, trace back to revenue, and improve over time — that's what we do.

Our Values
  • Transparency: You see what we see. Clear reporting, honest assessments, no hidden metrics.
  • Discipline: We follow the process. Discovery, build, review, refine. Every time.
  • Evidence: Decisions based on data, not opinions. Numbers over hunches.
  • Partnership: Your goals shape the work. We build around your business, not a template.
Learn More About Us
Studies

Proven Results

Real success stories from businesses we've helped grow

SaaS
SaaS Subscription Growth
Cloud Solutions Inc.

How we helped Cloud Solutions Inc. dramatically increase trial signups and improve conversion rates through strategic marketing campaigns.

520%
Trial Signups
18%
Conversion Rate
340%
MRR Growth
  • Low trial signup rates
  • Poor trial-to-paid conversion rates
  • High customer acquisition costs
  • Ineffective marketing messaging
  • Lack of user onboarding optimization
Local Services
Local Service Domination
Home Services Pro

How we helped Home Services Pro dominate local search results and dramatically improve lead quality through Local Service Ads.

450%
Lead Volume
-65%
Cost Per Lead
280%
Revenue Growth
  • Low visibility in local search results
  • High cost per lead from traditional advertising
  • Poor lead quality and conversion rates
  • Lack of online reviews and reputation management
  • Ineffective local marketing strategies
E-Commerce
E-Commerce Growth
Tech Retail Co.

How we helped Tech Retail Co. achieve massive growth through strategic PPC campaigns and conversion optimization.

320%
Revenue Increase
4.8x
ROAS
15K+
New Customers
  • Low conversion rates despite high traffic
  • High customer acquisition costs
  • Inefficient ad spend across multiple platforms
  • Lack of data-driven decision making
  • Poor landing page performance
Read

Insights & Resources

Stay updated with the latest trends, strategies, and insights in performance marketing

Strategy
6 min read
Performance Marketing in 2025: My Predictions
What's coming. What's noise. What's signal. We'll revisit in a year.
TP
Tyler Perez
December 12, 2025
PPC
7 min read
Why Most Pay-Per-Click Campaigns Fail
It's not the platform. It's the structure, tracking, and lack of refinement.
TP
Tyler Perez
December 5, 2025
SEO
8 min read
Your Business Isn't Ready for SEO. Here's Why.
SEO takes time, content, and technical foundations. Most businesses skip the basics.
TP
Tyler Perez
November 28, 2025
Web Design
6 min read
Why Your Website Doesn't Deliver Leads
Traffic isn't the problem. Conversion tracking, speed, and clarity are.
TP
Tyler Perez
November 21, 2025
View All Articles
Get In Touch

Let's Put in the Work

Not every partnership is the right one. Apply below to see if we're the right fit.

Apply Now
Tell us about your business and your goals. We'll do our research and set up a discovery call to see if we're a good match.
Frequently Asked Questions
Common questions about our services and process.