It's not the platform. It's the structure, tracking, and lack of refinement.
It's not the platform. It's the structure, tracking, and lack of refinement.
Google Ads works. Microsoft Advertising works. The platforms aren't broken. Your campaigns are.
Most campaigns fail because they're built wrong from the start. Poor account structure leads to poor performance. You can't optimize what's fundamentally broken.
If you can't track what's working, you can't improve. Most businesses set up tracking once and never look at it again. That's not how you win.
Set it and forget it doesn't work. You need a process. Review. Analyze. Refine. Repeat. Month over month.
Start with proper structure. Set up real tracking. Then commit to the process. That's how campaigns succeed.