Web Design

Why Your Website Doesn't Deliver Leads

Traffic isn't the problem. Conversion tracking, speed, and clarity are.

November 21, 2025
6 min read

Why Your Website Doesn't Deliver Leads

Traffic isn't the problem. Conversion tracking, speed, and clarity are.

Traffic Isn't the Issue

You're getting visitors. They're coming to your site. But they're not converting. The problem isn't traffic—it's everything else.

Conversion Tracking is Broken

If you can't see what's working, you can't fix what's broken. Most websites have broken or missing conversion tracking. You're flying blind.

Speed Kills Conversions

Slow sites lose visitors. Every second of delay costs you leads. Most businesses ignore this until it's too late.

Clarity Wins

Your visitors don't know what to do. Your value proposition isn't clear. Your call-to-action is buried. Clarity drives conversions.

The Fix

Start with tracking. Fix the speed. Then focus on clarity. Make it obvious what you do and what visitors should do next.

It's Not About Traffic

Stop chasing more traffic. Fix what you have. Track properly. Speed it up. Make it clear. Then you'll see the leads.